Financial and Business News

Google throw new market glove

California-based Internet company has long ahead Yahoo Search and Microsoft in online searches Google to challenge their competitors. Some time users most powerful search engine, even in experimental form, can use two very useful services - Google Similar Images and Google News Time Line. They facilitate access to information and illustrative data, which, prior to use two innovative products reach more slowly and the structure of the information base would present organization. With the first product Google Similar Images (like images) can be found on a criterion that image that you need. Google News Time Line will facilitate those who seek information on a particular topic. They will receive lists of articles, photos and videos, which are arranged by date and the results will be able to narrow to specific news sources, journals or blogs.
"Traditional search by keyword at the moment and the foreseeable future will remain the most used and popular on the internet because it is a very effective mechanism by which someone asks a question and receive relevant answers. They are most directly responsible put question, explains the effect of new products RJ Pitman, product manager of the California technology company. In his new methods to meet the increased "appetite" for a more adequate and refined search in real time. "We are far from daring to do predictions on how the presented systems will change the Internet search, but we are confident that Google Similar Images and Google News Time Line have the potential to do so, specify Pitman. The words of the product manager of Google gives a clear signal despite constantly growing market share of the company in the world will continue to throw gloves market competitors, and relies on innovative products to offer more and varied opportunities to our users. Reasons for such a strategy gives the statistics. online searches carried out by U.S. Internet users in March, amounted to 9.523 billion, or about 3555 per second, the calculations show the research company Nielsen. Compared to the same month of last year the number of applications completed in the fields of search engines, grew by 16.7 percent on an annual basis . No surprise first in market share is Google, whose search engine is in made 6.114 billion queries, or 64 percent of the total volume of inquiries.
Second is the search engine ranking in Yahoo Search. In manufacturing program have 1.505 billion queries that take leadership positions in the company. Yahoo Search currently has market share in Internet search in the USA by 15.8% with 18.5% in March 2008. Third place remains for the various gates of Microsoft. Nielsen data shows that the demand by the platform software giant has risen only 0.3 percent to 982.661 million units, a company's market share declined by over 2 percentage points to 10.3 percent.

How both services work
Similar Images lets write a keyword into the search box to be brought out like the familiar search far different images associated with that word. If the word is "church" after the first click on the button "search" will appear sanctuaries of different civilizations and religions - May, Hindu, Ancient Greek, Roman Catholic, Orthodox and others., All done graphically. When selecting one of these temples system automatically eliminates all other associations and is directed only to the ancient Greek sanctuaries, which appear in the upper right corner as an election. The system is useful when looking for more photos of people in different way - for example a known actor or actress. Search only in name initially suggested images from films, from awards ceremonies, etc. paparazzi pictures. Choosing one of these options in the upper right corner appear photos related solely to her. At this stage, as the system is still at an early stage of development, there is weak or almost no maintenance of the database of images that can be found by keyword Cyrillic.
In the words of radical Malpani, who heads the engineering team at Google, the purpose of new product Similar Images is to cover all the publicly available images on the web in the coming months and years. Another innovation Google News Timeline represents the optimization of existing and news now in search of news.google.com. The goal is to more easily find materials that are arranged chronologically to the date of demand. For some materials there is evidence based with hundreds of years ago. The system was developed by Andy Herzfeld, who was one of the leading figures in the creation of the Macintosh platform to Apple. "When a user searches on the results of football matches or the war in Iraq as he receives a text, photo, video and audio-information, arranged in front of his eyes day by day" fix Herzfeld during the presentation of new products. Search can be limited and to a magazine, journal or blog.
Along with two new products the company update my site Google Laps, where consumers already can see on what thousands of software engineers working on search engine. "The goal is development to get in early to the general public, which if desired can write comments and recommendations to enable the final version of the program to be working with high and mistakes can be reduced to a minimum, specify Pitman. In the words its supply of a complete and working product is particularly important in this economic situation.
It is recalled that in the autumn of last year the company presented its services to Google Audio Indexing. It allows to write a certain word or sentence statement of a politician or public figure can be found throughout the speech and video, if it is in YouTube. According to Andy Herzfeld feedback from users has been positive, but most of them insist that help in the search function to spread to other persons outside the political life.

New Investments
At the end of March, California company gave another sign that it intends to invest in future technologies and innovative solutions. She announced the creation of an investment fund with capital of $ 100 million new plant will say Google Ventures and will be 100 percent owned by Google, but will work completely independently. Newly formed company will seek a wide variety of companies to invest in them - the Internet and other services, incl. in the field of health. Announced last week the company's reports show that Google's net profit in the first quarter of this year grew by 8 percent annually to $ 1.42 billion general revenue has increased by 6.2 percent to $ 5.51 billion versus $ 5.2 billion during the same period of 2008

Google Facts
$ 1.42 billion net profit is Google's first quarter of 2009
250mln. Bulgarian impressions monthly account domain to Google.
6.114 billion requests, or 64 percent of the total requests are passed through the search engine Google.

Labels: Financial News

posted by Zoritza Petrova @ 3:51 AM